MOVIEPASS admits company creepily tracks users
Remember that Netflix-of-cinemas service that lets you watch as many movies as you want each month for the low price of $8 to $10 per month? Well, it turns out MoviePass has a built-in location tracking service that’s incredibly creepy.
“We get an enormous amount of information,” Mitch Lowe said in an interview. “We watch how you drive from home to the movies. We watch where you go afterwards.”
Is it worth trading your data for watching movies on the cheap?
What’s puzzling is that Lowe talked so candidly about location tracking. He made his remarks during a keynote at the Entertainment Finance Forum last week, MediaPlayNews explains. The presentation was titled Data is the New Oil: How Will MoviePass Monetize It?.
Apparently, Lowe bragged about the kind of data MoviePass can access. “We get an enormous amount of information,” he said, including addresses, which can be used for demographic information. Again, that’s incredibly creepy, and potentially dangerous for users. I’m sure hackers are probably delighted to find out that MoviePass is gleaning all that information about you.Read More...